The 90’s hip hop era influenced an entire generation of music producers, but few with the tenacity and musical depth of Rob-E. As a child he banged on pots and pans, emulating the iconic beats heard on early works from Too Short, E-40, and DJ Quik that were the soundtrack to his childhood.
Fast forward to high school, he stumbled upon an early version of Fruity Loops, diving into the new...
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The 90’s hip hop era influenced an entire generation of music producers, but few with the tenacity and musical depth of Rob-E. As a child he banged on pots and pans, emulating the iconic beats heard on early works from Too Short, E-40, and DJ Quik that were the soundtrack to his childhood.
Fast forward to high school, he stumbled upon an early version of Fruity Loops, diving into the newfound rabbithole of computer based music production. At that time, the Hyphy movement was sweeping his residence of the East Bay Area and the genre quickly became Rob’s specialty, setting the foundation for his production skillset. Trance music was also equally impacting Rob, with its melodic focus and production complexities piquing his interest and pursuit of the style. He spent countless summers studying music theory, putting in well over his required 10,000 hours which began to show with his remarkable electronic production.
Post high school and a few local hits later, Rob-E and Mistah F.A.B. crossed paths through a mutual friend and artist both we were working with. Rob-E handed over a beat CD to Mistah F.A.B., setting the stage for a series of hits both would go on to create together with a lineup of music industry heavy hitters. These included ‘Party On’ with Snoop Dogg, ‘2 M.P.H.’ with Bun B, Chamillionaire, and Paul Wall, and ‘In My City’ with Talib Kewli and Royce Da 5’9.
Today, Rob-E resides in Los Angeles and continues his music career across a plethora of genres and projects.
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